Attitude can make or break change efforts
- Phil D'Adamo

- Aug 3
- 2 min read
I've learnt that leading change means managing more than process and culture. I've spent more than 30 years leading organisational change.
I've heard countless conversations about culture, communication, stakeholder engagement and resistance to change.
I've sat through strategy sessions, restructures and transformation programs.
Yet I can barely remember anyone talking about managing the collective attitude people bring to change. The assumption being that people should manage their own attitude and either get on or off the bus.
There's a truth to taking personal responsibility but I think it's a mistake to ignore it.
Attitude in the workplace can make or break efforts to change an organisation.
When organisations embark on change, leaders naturally focus on the mechanics of implementation.
They develop strategies, redesign structures, communicate the vision and build implementation plans.
All of that matters.
But there is another leadership question that often goes unasked:
What attitude are people bringing to this change?
Culture and attitude are not the same thing.
Culture is the environment we create and the way things are done.
Collective attitude is how people choose to respond within that environment.
Culture influences attitude, but attitude also shapes culture.
I've led teams where change was met with curiosity, ownership and determination.
They asked:
"How do we make this work?"
Obstacles became problems to solve, not reasons to stop. This provided an amazing leadership experience.
I've also inherited teams where the default response to every change initiative was:
"We've tried that before."
"That'll never work."
"The CEO doesn't get it."
"Do nothing, and let the idea fade."
The change plan was sound. The strategy made sense. Even the capability existed.
But the collective attitude to change undermined the outcome before the work had even begun. Leadership felt exhausting.
This is why change leadership is about people as much as it is about changing systems, processes or structures.
It's about helping people adapt their thinking and behaviours, particularly when past experiences have created scepticism, frustration or change fatigue.
Of course, collective attitudes aren't always easy to shift. Some become deeply embedded after years of failed initiatives, inconsistent leadership or broken trust.
In some situations, leaders need to recognise that changing an existing team's attitude may be harder than changing the team itself.
That's why leading change is about creating the conditions where people believe change is possible, worthwhile and achievable.
This is at the heart of adaptive leadership — helping people navigate uncertainty and build the capacity and outlook to move forward.
What has been your experience in changing collective attitudes to implement successful change?




